Category Archives: Internet Marketing

Sneaky Way to Make Groupon Work for You

Yesterday I read an article about how Groupon is actually hurting businesses. The general feeling was a company sells a ton of coupons, then have a hard time delivering the service, the customer experience goes into the toilet and people start posting bad reviews all over the web (or just on Yelp but you get the meaning).

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Tips for Your Email Marketing and Newsletters

Email marketing is one of the strongest tools for businesses (big and small) to communicate their messages and campaigns. Some of the more prestigious companies still like to send out printed flyers or invitations, but we know that digital is the way to go.

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Google’s +1 Button

Google made its +1 button available yesterday to all website owners–Google’s answer to the Facebook Like button.

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Long Tail Keywords, Website Traffic and Analytics

We look at the concept of ‘long tail keywords’ and what it means to website traffic and analytics. You might be surprised by how much traffic these bring.

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Yahoo! Buzz is No More

We mentioned in a blog post here on SplitMango that Yahoo! was “sunsetting” a few of its products. Today it axed social bookmarking site Yahoo! Buzz.

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SEO and Google’s Panda Update

Search engine rankings can make or break a business, especially when most of that business’ traffic is from the Internet (or in this case Google).

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Canada’s Social Media Election?

Despite being dubbed the Social Media Election, questions are arising over whether use of social media could influence the course of the campaign.

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Be Careful What you Tweet

It’s always a good idea to monitor your Twitter account, as a few high profile Twitter incidents this month proved.

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Charlie Sheen’s Social Media Circus

Charlie Sheen is all over the news lately with his zany outbursts. He’s also hit the headlines for other reasons–social media.

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Vancouver Social Media Conference

The Advanced Learning Institute is holding a conference in Vancouver next month called “Social Media for Government”.

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